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Published: March 18, 2009
SEBRING - Sebring International Raceway President and General Manager Tres Stephenson announced Tuesday the promotion of Michelle DeLaney to vice president and director of sales and marketing.
DeLaney, who has been with Sebring's marketing department since 2003, will now take on additional general management duties in addition to her marketing responsibilities.
"Michelle has played a key role in the growth and development of Sebring since joining our staff," Stephenson said in a press release. "She has been instrumental in expanding our marketing programs, increasing revenues and establishing relationships with several new marketing partners."
In her new position, DeLaney will continue to oversee all marketing and sales activities for the raceway and the Mobil 1 Twelve Hours of Sebring presented by Fresh from Florida. In addition, she will also assume day-to-day management of operations and administration.
"I completely support Tres' decision to promote Michelle into this new vice president position," said Panoz Motor Sport Group President and CEO Scott Atherton. "She has earned this opportunity and I couldn't be more pleased as this announcement epitomizesour philosophy of promoting within."
DeLaney is a graduate of Northwood University in West Palm Beach, where she received a degree in automotive marketing. She resides in Sebring with her husband, Mike, and two sons.
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