Business profile

By BILL ROGERS | Highlands Today
Published: December 06, 2009

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Name of Business: The Flower Box and Design Shop

Location: 1201 Hawthorne Drive, Sebring

Telephone number: 863-382-7455

Office Hours: 10 a.m. - 5 p.m., Tuesday through Friday and Saturday by appointment.

Who owns the business? Diane Belcher

Why did you start the business?

I am an interior designer and it is challenge to find silk flowers, greenery and trees that are of good quality and price. I started the business as a result of that.

Is there anything unique about your business that makes it different from the competition?

I don't mark up the prices, so I can put them on "sale." The prices are great from the beginning. Also, my shop is small so there aren't 10 things the same. It is unique.

What challenges do you face in business?

Getting my name out there in these tough times.

What do you like about your business?

The freedom to be creative. I also enjoy meeting people and helping to make their environment wonderful - and affordable.

Bill Rogers can be reached at 863-386-5825 or wrogers@highlandstoday.com